Works and design

Copyright and industrial design.

Literary works, illustrations, brand photography, and creative content are protected by copyright. The ornamental shape of a product, such as custom packaging or footwear, is protected by industrial design registration at the INPI. We guide you to the right path for each asset.

How protection works

Two protections, distinct commercial objectives.

Copyright protects original intellectual works, including texts, courses, educational content, illustrations, photography, music, and architectural plans. Official registration provides incontrovertible proof of authorship and creation date.

Industrial design protects the ornamental aesthetic shape of an object or an original pattern of lines and colors applied to a product, provided it is new and original. Product packaging, furniture, footwear, and consumer electronics are prime examples.

Abstract ideas, business methods, and isolated names are not protected by copyright. For company and product names, the correct route is trademark registration.

Who it is for

When it makes strategic sense.

01

Content & media production

Books, proprietary methodologies, courses, illustrations, and commercial imagery.

02

Packaging & physical products

Original shapes and aesthetic silhouettes that distinguish your product on the shelf.

03

Fashion & industrial design

Apparel, footwear, furniture, and hardware susceptible to rapid market knockoffs.

04

Brand licensing

Original characters, textile prints, and design elements licensed to third-party distributors.

For industrial design, the law allows filing up to 180 days after the first public disclosure by the creator. After this grace period, public disclosure destroys novelty and prevents registration.

Steps

How we manage your application.

Follow every update on WhatsApp, with straightforward guidance.

  1. Case analysisWe assess whether the ideal path is copyright, industrial design, trademark, or a combined strategy.
  2. Documentation preparationWe format photographic views, technical drawings, or creative manuscripts to official standards.
  3. Official filingWe submit the application to the competent copyright office or the INPI for industrial designs.
  4. Monitoring & certificateWe track examination and handle all administrative procedures through certificate delivery.
FAQ

Frequently asked questions

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What is the difference between a trademark and an industrial design?
A trademark identifies the commercial origin of goods or services (such as a name or logo). An industrial design protects the ornamental aesthetic appearance of the physical product itself.
I already launched the product. Can I still register the design?
If the disclosure was made by the creator, the law permits filing within 180 days. Beyond that period, novelty is compromised.
How long does an industrial design registration last?
Ten years from filing date, renewable for three successive 5-year periods up to 25 years in total.
Does INPI examine novelty before granting a design?
Registration is granted after formal examination. Substantive merit examination regarding novelty and originality can be requested at any time thereafter.
Can packaging be both a trademark and an industrial design?
Yes. Distinctive three-dimensional packaging can be registered as both a 3D trademark and an industrial design for multi-layered protection.
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Tell us what you want to protect. Within 1 business day, a specialist will get back to you with an initial assessment and the recommended path for your business.

  1. 01You share what you want to protect
  2. 02We reply within 1 business day, via WhatsApp
  3. 03You receive a proposal with fixed fees
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